Digital Asset Management and How I Almost Cut Off My Thumb (yes, there’s a link)

I was trying to cut a doggie bagel for my beautiful Golden Retriever. The problem is, they make these doggie bagels as hard as concrete! The dogs love to chew them, but they can be very hard to cut up. (I had to cut the bagel, by the way, because if I just put the bagel down, she will eat the entire thing in one bite).

So to really cut into it, I used a big, sharp knife. Unfortunately, when I went to cut it, the knife slid and sliced my thumb deeply almost to the bone. My thumb immediately started bleeding and I was going through wads of tissue every few minutes. Luckily, I found an Urgent Care place that was open. The first one I went to wasn’t open on weekends. The next one didn’t open until 12:00 noon (this was 9:30 am), but the third place I found, as I was bleeding like a stuck pig as my grand mother would say, opened at 8 in the morning and they took me in. After a few hours, they stitched up my thumb, prescribed antibiotics, and I was on my way.

As I’ve told this story to friends the first question they ask is did the dog get the bagel. Yes, the dog got the bagel! Thanks for the concern…

Okay, so how does this relate to Digital Asset Management? Well, here’s the thing. I will never, ever cut anything again without being reminded of almost losing my thumb. This was the first time I had cut myself with a knife, despite being a professional chef’ years ago and running a raw bar in Boca Raton. (That’s a whole other story).

When you screw up, and there is real pain like say losing an entire project because the hard drive died and you didn’t back up your files you will never, ever forget it.

Anyone doing this kind of digital work, whether photography, video, audio, whatever, needs to back their work up often! The rule of thumb (sorry, I couldn’t help it) is back up your media and data in three places. One is on your drive which will die, it’s not if, but when. Secondly, archive everything for the project on another drive, like a thumb drive or external hard drive. The third place should be offsite, such as in the cloud’ or at home, office, whatever. The idea is that if someone comes in and steals my laptop and my external drive, I still have access to the media somewhere else. My preference is the cloud, however it can take a long time to upload the data particularly video. (I can’t wait for 4K)!

I can’t tell you how often my students will be preparing their final demo reel for graduation, and someone steals their computer, or they are in an car accident and lose everything, or their house burns down, etc.. This can delay graduation by several months. I have also had friends lose clients because they had lost the media or the hard drive died.

Don’t be a victim. Learn from my mistakes. Back up everything in as many places as you can. And  just let the dog have the whole bagel next time.

If you have any question about backing up, just put them in the comments section or email me at

Thanks for reading.